Beyond Shells LLC is a family-owned company led by Mark, Monica, and Caroline Forsythe. Founded on the belief that life is meant to be lived with purpose, intention, and impact, Beyond Shells was inspired by John Piper’s “Seashell Sermon” and its powerful reminder not to waste the life we've been given. We believe success isn't simply measured by revenue or growth, but by the people we serve, the relationships we build, and the difference we make along the way.
In June 2026, Beyond Shells LLC proudly acquired Ella Mae's Boutique from its founder, Abby McKinney. Originally established in May 2015, Ella Mae's has spent more than a decade serving women and building meaningful relationships within the Brownsburg, Indiana, community. As the boutique enters this new chapter, the Forsythe family is committed to honoring the foundation Abby built while continuing to grow the business with intentionality, integrity, and a heart for service.
At its core, Beyond Shells is about looking beyond the surface of business and focusing on what truly matters. Through thoughtful leadership, meaningful customer experiences, and a commitment to serving our communities, we strive to build businesses that leave a lasting impact. Our mission is simple: to steward our opportunities well, serve others faithfully, and make every moment count.